Five Ways to Spring Clean Your Website

Is your website dynamic, user-friendly and easy to update? If not it may be time for a spring cleaning.

Infographic: Tweet Cheat Sheet

LINCHPINSEO provides an interesting infographic on increasing Twitter engagement.  This is targeted to brands, but there are some helpful tips. The key is understanding that there isn’t a “silver bullet,” nor can you manipulate people to retweet you, etc.  Post interesting tweets and you’ll be retweeted.  Content is king, the rest are just suggestions. The […]

Talker’s Block

I like this quote by Seth Godin in his book The Icarus Deception: How High Will You Fly: No one ever gets talker’s block. No one wakes up in the morning, discovers he has nothing to say, and sits quietly, for days or weeks, until the muse hits, until the moment is right, until all […]

Don’t Not Tweet Because of Privacy Concerns

Michael Hyatt says don’t NOT tweet because of privacy concerns as for all practical purposes privacy is dead. He’s right.

Facebook Pages and the Link Preview

Facebook Pages already have a disadvantage with Facebook’s EdgeRank algorithm and having a link preview makes it even worse. Here are some ways around that

How YouTube Channel Owners Are Building Audiences (Infographic)

The folks at FanBridge, a tool for monitoring audience growth and retention, has put together an infographic of funded and non-funded channels that highlights how channel owners are monetizing YouTube and keeping viewers engaged. Of those who were surveyed 86% say they upload three or fewer videos each week.  Their emphasis is on engagement, not quantity.

Five Motivations Behind Why People Share Social Media Content

Anna Farmery at The Engaging Brand shared five reasons why people share social media content.  I thought these were pretty accurate though I don’t know if I would have written them quite the same way as it broadly paints us to be inherently selfish (which there is some truth to that, but that is the […]

Listening Posts

Have you set up listening posts so you know what is going on and being discussed in your area expertise?  If not, you should pronto.  What do I mean by listening pots? Listening posts are ways you keep tabs on topics of concern to you and your clients.  Some examples… One of my clients is […]